Businesses are entering the green marketplace at breakneck speed writes Joel Makower, corporate environmental strategist and author of “Strategies for the Green Economy.” To keep up with them, tune into this exclusive On Paper Podcast episode, taped live at SustainCommWorld Boston, and hosted by David Crew.

In this special audio presentation, Makower reviews topline messages from his keynote address at The Green Media Show and addresses the question on the minds of many sustainability managers: “how good, is good enough?”

To suggest a topic for discussion, or a person to be interviewed by On Paper’s David Crew, please contact our producer by emailing contact@papertellsastory.com.

General inquiries and comments welcome too! Click here to be redirected to iTunes where you can subscribe FREE to “On Paper” and be immediately notified of every new “On Paper” episode.